Research shows that 70% of the time, the first salesperson to contact a
prospect is the one who ultimately wins that business. Intent data
increases your chances of being first to reach a prospect during this
critical stage.
Learn how to apply intent data to increase the quality and quantity of your leads in three significant ways:
•Identify the right accounts to prospect into
•Identify the right time to reach out to a prospect
•Identify key topics to cover during the conversations with prospects
With intent data, you combine your prospect’s position at the company with the topics they’re interested in. Once you learn about intent and all the amazing insights it can give you, it’s hard to imagine a successful strategy without it.
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